The Hidden Brain

Author: Shankar Vedantam
Publisher: Spiegel & Grau
ISBN: 9781588369390
Size: 69.84 MB
Format: PDF, Mobi
View: 1748
Download
The hidden brain is the voice in our ear when we make the most important decisions in our lives—but we’re never aware of it. The hidden brain decides whom we fall in love with and whom we hate. It tells us to vote for the white candidate and convict the dark-skinned defendant, to hire the thin woman but pay her less than the man doing the same job. It can direct us to safety when disaster strikes and move us to extraordinary acts of altruism. But it can also be manipulated to turn an ordinary person into a suicide terrorist or a group of bystanders into a mob. In a series of compulsively readable narratives, Shankar Vedantam journeys through the latest discoveries in neuroscience, psychology, and behavioral science to uncover the darkest corner of our minds and its decisive impact on the choices we make as individuals and as a society. Filled with fascinating characters, dramatic storytelling, and cutting-edge science, this is an engrossing exploration of the secrets our brains keep from us—and how they are revealed.

The Hidden Brain

Author: Shankar Vedantam
Publisher: Random House LLC
ISBN: 0385525214
Size: 22.37 MB
Format: PDF, Docs
View: 6151
Download
Draws on recent findings to explain how the unconscious mind evolved as a survival mechanism, how it affects the outcomes of world events, and why it is responsible for many of the actions that people take in spite of their actual beliefs.

The Hidden Brain

Author: Shankar Vedantam
Publisher: Scribe Publications
ISBN: 1921640243
Size: 62.18 MB
Format: PDF, Docs
View: 6568
Download
What if it is simply unconscious biases — in the way of memory, emotion and attention — that produce most misunderstandings and conflicts between people, groups and even nations? How can you tell if it isn't just your brain running on 'auto-pilot' that makes your moral decisions for you, instead of the logical thinking you've nurtured and developed? Reminiscent of Malcolm Gladwell's Blink, The Hidden Brain takes a look at how we actually think both consciously and unconsciously. In The Hidden Brain: how our unconscious minds elect presidents, control markets, wage wars, and save our lives, author and science journalist Shankar Vedantam describes unique cases of everyday unconscious decision making while applying the latest scientific studies to each situation. The result is fascinating. The Hidden Brain explores numerous questions and doubts about the choices we make and updates us on the most recent scientific research on unconscious thinking. Shankar believes most everything we do boils down to the inner workings of our brains. Most human actions are based on unconscious biases, not conscious decisions. Looking into 'the hidden brain' is how he can best explain, scientifically, the many contradictory and illogical things people say and do, regardless of their ability to reason. Shankar's recent journalism enables the lay-person to understand what the scientific and human behaviorist communities are discovering. And his book delves into a wide variety of stories that intriguingly point toward the astounding notion that people are much more dependent on the unconscious than most of us would like to believe, by linking this research to real life situations. If it isn't the unconscious how else do you explain biases that prompt us to think that a black woman leaning over a hospital bed is a nurse, rather than a surgeon? How do you explain why well-meaning managers choose some candidates for job interviews while eliminating others who are equally qualified? Can you explain why people don't always run out of a burning building?

The Elephant In The Brain

Author: Kevin Simler
Publisher: Oxford University Press
ISBN: 0190496010
Size: 34.53 MB
Format: PDF, ePub, Mobi
View: 7024
Download
Human beings are primates, and primates are political animals. Our brains, therefore, are designed not just to hunt and gather, but also to help us get ahead socially, often via deception and self-deception. But while we may be self-interested schemers, we benefit by pretending otherwise. The less we know about our own ugly motives, the better - and thus we don't like to talk or even think about the extent of our selfishness. This is "the elephant in the brain." Such an introspective taboo makes it hard for us to think clearly about our nature and the explanations for our behavior. The aim of this book, then, is to confront our hidden motives directly - to track down the darker, unexamined corners of our psyches and blast them with floodlights. Then, once everything is clearly visible, we can work to better understand ourselves: Why do we laugh? Why are artists sexy? Why do we brag about travel? Why do we prefer to speak rather than listen? Our unconscious motives drive more than just our private behavior; they also infect our venerated social institutions such as Art, School, Charity, Medicine, Politics, and Religion. In fact, these institutions are in many ways designed to accommodate our hidden motives, to serve covert agendas alongside their "official" ones. The existence of big hidden motives can upend the usual political debates, leading one to question the legitimacy of these social institutions, and of standard policies designed to favor or discourage them. You won't see yourself - or the world - the same after confronting the elephant in the brain.

Idea Mapping

Author: Jamie Nast
Publisher: John Wiley & Sons
ISBN: 111842929X
Size: 67.94 MB
Format: PDF, Docs
View: 6007
Download

Neurologic

Author: Eliezer Sternberg
Publisher: Vintage
ISBN: 030790878X
Size: 60.97 MB
Format: PDF, Docs
View: 6053
Download
A groundbreaking investigation of the brain’s hidden logic behind our strangest behaviors, and of how conscious and unconscious systems interact in order to create our experience and preserve our sense of self. From bizarre dreams and hallucinations to schizophrenia and multiple personalities, the human brain is responsible for a diverse spectrum of strange thoughts and behaviors. When observed from the outside, these phenomena are often written off as being just “crazy,” but what if they were actually planned and logical? NeuroLogic explores the brain’s internal system of reasoning, from its unconscious depths to conscious decision making, and illuminates how it explains our most outlandish as well as our most stereotyped behaviors. From sleepwalking murderers, contagious yawning, and the brains of sports fans to false memories, subliminal messages, and the secret of ticklishness, Dr. Eliezer Sternberg shows that there are patterns to the way the brain interprets the world—–patterns that fit the brain’s unique logic. Unraveling these patterns and the various ways they can be disturbed will not only alter our view of mental illness and supernatural experience, but will also shed light on the hidden parts of ourselves. (With black-and-white illustrations throughout.) From the Hardcover edition.

Brain Trust

Author: Colm A. Kelleher
Publisher: Simon and Schuster
ISBN: 1416507566
Size: 14.94 MB
Format: PDF, ePub
View: 5671
Download
When the cattle-borne sickness known as Mad Cow Disease first appeared in America in 2003, authorities were quick to assure the nation that the outbreak was isolated, quarantined, and posed absolutely no danger to the general public. What we were not told was that the origins of the sickness may already have been here and suspected for a quarter of a century. This illuminating exposé of the threat to our nation's health reveals for the first time how Mad Cow Disease (a.k.a. Bovine Spongiform Encephalopathy) has jumped species, infecting humans in the form of Creutzfeldt-Jakob Disease (CJD), and may be hidden in the enormous increase in the number of Alzheimer's cases since 1979. Detailing the history and biology of Mad Cow Disease, Brain Trust discloses how an investigation into the mysterious deaths in a group of cannibals in a remote part of the world evolved into a research program in the United States that may have had unforeseen and frightening consequences. The shocking questions examined include: • Have millions of Americans already been exposed to the prions known to cause Mad Cow Disease through years of eating tainted beef? • Does the epidemic of prion disease spreading like wildfire through the nation's deer and elk pose a threat to hunters and venison eaters? • Are the cattle mutilations discovered in the last 30 years part of a covert, illegal sampling program designed to learn how far the deadly prions have spread throughout the nation's livestock and beef products? Exposing the devastating truth about Mad Cow Disease and a new theory of the possible consequences of a little-known government research program and the potential national health catastrophe that may be the result, Brain Trust inoculates Americans with an effective cure: the truth.

Brainblocks

Author: Theo Tsaousides
Publisher: Penguin
ISBN: 0698190157
Size: 30.28 MB
Format: PDF, Kindle
View: 5627
Download
Brainblocks are the mental obstacles that keep people from achieving success, defined as setting, pursuing, and achieving a goal. Managing the brain is the solution to preventing mental blocks from interfering with achieving your goals. And neuropsychologist Dr. Theo Tsaousides gives you the tools to improve: Awareness: • the seven brainblocks to success (self-doubt, procrastination, impatience, multitasking, rigidity, perfectionism, negativity) • the characteristic feelings, thoughts, and actions associated with each brainblock • the brain functions involved in goal-oriented action • brain glitches and how they create setbacks • the cost of not removing brainblocks • the best strategies to remove the blocks Engagement: • actively search for brainblocks in your actions, thoughts, and feelings • recognize and label each brainblock as soon as it is identified • practice each strategy consistently until it becomes second nature • track your progress toward a goal Through these strategies you will learn to overcome these cognitive obstacles and harness the power of the brain to achieve success in any endeavor.

The Dyslexic Advantage

Author: Brock Eide
Publisher: Penguin
ISBN: 0452297923
Size: 54.91 MB
Format: PDF, ePub, Mobi
View: 4198
Download
The neurolearning-expert creators of the award-winning blog by the same name reveal the unique brain structure and organization of dyslexic individuals, identifying how the differences responsible for reading challenges also enable specific mechanical, artistic, narrative and dynamic talents. Reprint.

Hidden Battles On Unseen Fronts

Author: Patricia P. Driscoll
Publisher: Casemate Publishers
ISBN: 1935149016
Size: 77.91 MB
Format: PDF, ePub, Mobi
View: 2278
Download
Compelling stories of American soldiers returning from Iraq and Afghanistan with what are now considered this war's signature injuries-- TBI and PTSD -- along with the experiences of our mental health professionals newly mobilized to assist them.