Persuasion And Social Movements

Author: Charles J. Stewart
Publisher: Waveland Press
ISBN: 1478610387
Size: 45.15 MB
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Conflict over moral, religious, social, political, and economic values fuel social movements. People form organized collectivities to promote or to oppose changes in societal norms and values. The steady growth in globalization and access to information have increased the perception of threats to identity, values, and culture. Persuasion and Social Movements provides a solid foundation for understanding how people collectively shape society. The latest edition marks three decades of synthesizing, applying, and extending research and theories about the persuasive efforts of social movements. Historic and current examples illustrate the many facets of social movement persuasion: Persuasion is inherently practical; we can study it most profitably by examining the functions of persuasive acts. Even apparently irrational acts make sense to the actoreffective analysis discovers the reasoning behind the acts. People create and comprehend their world through symbols, and it is people who create, use, ignore, or act on these symbolic creations. Although they remain important in social movement persuasion, speeches are now one of many resources for organizing and carrying out a variety of protests. New technologies have transformed how social movements come into existence, constitute organizations, establish coalitions, pressure institutions, and communicate with a wide variety of audiences. Social movements sometimes sell conspiracy theories to skeptical audiences, justify inherently divisive tactics, and use violence as a rhetorical strategy. Institutions and countermovements have a variety of strategies for resistance.

Persuasion In Society

Author: Jean G. Jones
Publisher: Taylor & Francis
ISBN: 1317578120
Size: 62.13 MB
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Persuasion in Society, Third Edition introduces readers to the rich tapestry of persuasive technique and scholarship, interweaving rhetorical, critical theory, and social science traditions. This text examines current and classical theory through the lens of contemporary culture, encouraging readers to explore the nature of persuasion and to understand its impact in their lives. Employing a contemporary approach, authors Jean G. Jones and Herbert W. Simons draw from popular culture, mass media, and social media to help readers become informed creators and consumers of persuasive messages. This introductory persuasion text offers: A broad-based approach to the scope of persuasion, expanding students’ understanding of what persuasion is and how it is effected. Insights on the diversity of persuasion in action, through such contexts as advertising, marketing, political campaigns, activism and social movements, and negotiation in social conflicts. The inclusion of "sender" and "receiver" perspectives, enhancing understanding of persuasion in practice. Extended treatment of the ethics of persuasion, featuring opposing views on handling controversial issues in the college classroom for enhanced instruction. Case studies showing how and why people fall for persuasive messages, demonstrating how persuasion works at a cognitive level. Discussion questions, exercises, and key terms for very nearly every chapter. The core of this book is that persuasion is about winning beliefs and not arguments and that communicators who want to win that belief need to communicate with their audiences. This new edition of Persuasion in Society continues to bring this core message to readers with updated case studies, examples, and sources.

Persuasion And Influence In American Life

Author: Gary C. Woodward
Publisher: Waveland Press
ISBN: 1478637730
Size: 40.22 MB
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The eighth edition provides a streamlined, up-to-date presentation of classic and contemporary theories of persuasion. For more than three decades, the authors have guided readers through the cultural, psychological, and sociological forces influencing why, how, and when humans change their minds. Exploring the complexities and subtleties of persuasive attempts from interpersonal interactions to political advertising is essential for making informed judgments about the value of increasingly pervasive messages. The practice of persuasion is no longer limited to a select few and formal audiences. Online networks with unprecedented reach extend opportunities for multiple persuaders and peer-to-peer influence. Woodward and Denton acknowledge the opportunities and challenges posed by social media and various digital platforms. The final chapter emphasizes visual communication and core strategies for the construction of short messages tailored for digital and commercial media. Engaging descriptions and multiple examples illustrate the dynamic, interactive nature of persuasion. Short sidebars in every chapter suggest interesting applications of key ideas. Becoming responsible, ethical, and credible persuaders and/or critical consumers of messages is an intriguing, and sometimes surprising, journey.

Playing For Change

Author: Rob Rosenthal
Publisher: Routledge
ISBN: 1317254155
Size: 30.50 MB
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Although music is known to be part of the great social movements that have rocked the world, its specific contribution to political struggle has rarely been closely analyzed. Is it truly the 'lifeblood' of movements, as some have declared, or merely the entertainment between the speeches? Drawing on interviews, case studies and musical and lyrical analysis, Rosenthal and Flacks offer a brilliant analysis and a wide-ranging look at the use of music in movements, in the US and elsewhere, over the past hundred years. From their interviews, the voices of Pete Seeger, Ani DiFranco, Tom Morello, Holly Near, and many others enliven this highly readable book.

Protest

Author: James M. Jasper
Publisher: John Wiley & Sons
ISBN: 0745686702
Size: 55.83 MB
Format: PDF
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Every day around the world there are dozens of protests both large and small. Most groups engage the local police, some get media attention, and a few are successful. Who are these people? What do they want? What do they do to get it? What effects do they ultimately have on our world? In this lively and compelling book, James Jasper, an international expert on the cultural and emotional dimensions of social movements, shows that we cannot answer these questions until we bring culture squarely into the frame. Drawing on a broad range of examples, from the Women's Movement to Occupy and the Arab Spring, Jasper makes clear that we need to appreciate fully the protestors' points of view - in other words their cultural meanings and feelings - as well as the meanings held by other strategic players, such as the police, media, politicians, and intellectuals. In fact, we can't understand our world at all without grasping the profound impact of protest. Protest: A Cultural Introduction to Social Movements is an invaluable and insightful contribution to understanding social movements for beginners and experts alike.

Strategy In Information And Influence Campaigns

Author: Jarol B. Manheim
Publisher: Routledge
ISBN: 1136842179
Size: 52.78 MB
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Information and influence campaigns are a particularly cogent example of the broader phenomenon we now term strategic political communication. If we think of political communication as encompassing the creation, distribution, control, use, processing and effects of information as a political resource, then we can characterize strategic political communication as the purposeful management of such information to achieve a stated objective based on the science of individual, organizational, and governmental decision-making. IICs are more or less centralized, highly structured, systematic, and carefully managed efforts to do just that. Strategy in Information and Influence Campaigns sets out in comprehensive detail the underlying assumptions, unifying strategy, and panoply of tactics of the IIC, both from the perspective of the protagonist who initiates the action and from that of the target who must defend against it. Jarol Manheim’s forward-looking, broad, and systematic analysis is a must-have resource for scholars and students of political and strategic communication, as well as practitioners in both the public and private sectors.

What Democracy Looks Like

Author: Christina R. Foust
Publisher: University of Alabama Press
ISBN: 0817358935
Size: 47.54 MB
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What Democracy Looks Like is a compelling and timely collection which combines two distinct but related theories in rhetoric and communication studies, while also exploring theories and ideas espoused by those in sociology, political science, and cultural studies. Recent protests around the world (such as the Arab Spring uprisings and Occupy Wall Street movements) have drawn renewed interest to the study of social change and, especially, to the manner in which words, images, events, and ideas associated with protestors can “move the social.” What Democracy Looks Like is an attempt to foster a more coherent understanding of social change among scholars of rhetoric and communication studies by juxtaposing the ideas of social movements and counterpublics—historically two key factors significant in the study of social change. Foust, Pason, and Zittlow Rogness’s volume compiles the voices of leading and new scholars who are contributing to the history, application, and new directions of these two concepts, all in conversation with a number of acts of resistance or social change. The theories of social movements and counterpublics are related, but distinct. Social movement theories tend to be concerned with enacting policy and legislative changes. Scholars flying this flag have concentrated on the organization and language (for example, rallies and speeches) that are meant to enact social change. Counterpublic theory, on the other hand, focuses less on policy changes and more on the unequal distribution of power and resources among different protest groups, which is sometimes synonymous with subordinated identity groups such as race, gender, sexuality, and class. Nonetheless, contributors argue that in recent years the distinctions between these two methods have become less evident. By putting the literatures of the two theories in conversation with one another, these scholars seek to promote and imagine social change outside the typical binaries.

Persuasion In The Media Age

Author: Timothy Borchers
Publisher: Waveland Press
ISBN: 1478608080
Size: 26.57 MB
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Persuasion is omnipresent in todays media-saturated society. From politicians to advertisers to friends and colleagues, persuaders are using increasingly sophisticated strategies to influence our attitudes, beliefs, and behaviors. Fortunately, this updated edition of Persuasion in the Media Age provides a timely, solid understanding of the methods used by contemporary persuaders and offers strategies to help readers become critical consumers of persuasion. Borchers begins with the premise that contemporary culture has been forever changed by electronic media and explores the way media technologies have influenced the study and practice of persuasion. He draws from a wide variety of scholars, bringing together the latest perspectives and research as well as foundational concepts.The Third Edition spotlights the influence of social media, presents storytelling as a key driver for persuasion, and incorporates updated examples that reflect recent political campaigns and developments in popular culture. This pedagogically rich, illustrated volume includes learning objectives, key terms, discussion questions, and activities that encourage students to apply chapter content to their everyday experiences. Internet-based exercises provide practical, relevant opportunities for students to evaluate Web-based persuasion, while ethics cases explore compelling issues that have emerged in todays media-dominated environment.

The Rhetoric Of Agitation And Control

Author: John W. Bowers
Publisher: Waveland Press
ISBN: 1478608110
Size: 40.81 MB
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This compelling text is a careful examination of the rhetoric of dissent. The Rhetoric of Agitation and Control provides a framework for the study of agitation and responses to that agitation. The third edition offers a profile of past and current movements, such as the street theatre of Chicago in 1968 and the innovative and technological rhetorical techniques found in the "Battle in Seattle." The modus operandi of todays protests continues to evolve from that of the 1960s and 1970s. As smartphones and the Internet replace tie-dyed shirts and flower power, contemporary students and scholars alike will find this edition of The Rhetoric of Agitation and Control to be a helpful tool in studying the progression of social and protest movements.

Politics And Communication In America

Author: Robert E. Denton, Jr.
Publisher: Waveland Press
ISBN: 1478608528
Size: 61.51 MB
Format: PDF
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Communication provides the basis of social cohesion, issue discussion, and legislative enactmentcore features of political activity and governing in the United States. Denton and Kuypers, experts in the field of political communication, synthesize materials and sources from political science, communication, history, journalism, and sociology to demonstrate how communication intersects with these fields to formulate political beliefs, attitudes, and values. Conventional categories of political activitycampaigns, activity in Congress, the courts, the mass media, and the presidencystructure the discussions. Theoretical and applied concepts drawn from firsthand sources and classic historical works, plus extensive use of contemporary examples, enrich understanding. Written in an engaging, accessible style that is geared to an undergraduate audience, the text ignites readers awareness that the essence of politics is talk or human interaction. Such interaction is formal and informal, verbal and nonverbal, public and privatebut always persuasive in nature, causing audiences to interpret, to evaluate, and to act.