Periodismo Especializado Specialized Journalism

Author: Beatriz Peña Acuña
Publisher: ACCI (Asoc. Cultural y Científica Iberoameric.)
ISBN: 8416549761
Size: 68.24 MB
Format: PDF, Docs
View: 5837
El presente volumen se debe a la inquietud por compendiar y actualizar los contenidos del Periodismo especializado en un panorama de cambio constante cultural y de praxis periodística, así como también debido a la transformación y a la riqueza propia de la lengua. El libro contiene un compendio de capítulos escritos por autores nacionales e internacionales donde se diversifican los temas que abarca el concepto de Periodismo especializado, así como presenta de forma novedosa otras cuestiones de este tipo de periodismo. Para ello, esta edición ofrece capítulos tanto en castellano como en inglés que son dos lenguas con carácter de difusión global y en un momento donde se aspira en la cultura española competir globalmente a través de la preparación bilingüe de sus ciudadanos. El texto va dirigido a académicos, estudiantes de Comunicación y público, en general, para que puedan consultarlo o estudiarlo. Creemos que pueda ser de gran utilidad y hemos alentado a los autores que la redacción de los textos fuera lo más clara posible. The present volume is due to the concern to collect and to update the Specialized Journalism contents in a panorama of constant cultural change and of the journalistic praxis, as well as also due to the transformation and the own wealth of the language. The book contains a compendium of chapters written by national and international academics where the topics covered by the concept of specialized journalism are diversified, as well as it presents in a novel way other issues of this type of journalism. To do so, this edition offers chapters both in Spanish and English which are two languages with global dissemination and at a time where Spanish culture aspires to compete globally through bilingual preparation of its citizens. The text is intended for academics, students of Communication and public, in general, so that they can consult or study it. We believe that it can be very useful and we have encourage...

Corporate Reputation And The News Media

Author: Craig Carroll
Publisher: Routledge
ISBN: 1135252432
Size: 51.54 MB
Format: PDF, ePub, Mobi
View: 3429
This volume examines agenda-setting theory as it applies to the news media’s influence on corporate reputation. It presents interdisciplinary, international, and empirical investigations examining the relationship between corporate reputation and the news media throughout the world. Providing coverage of more than twenty-five countries, contributors write about their local media and business communities, representing developed, emerging, and frontier markets – including Argentina, Brazil, Chile, China, Germany, Greece, Japan, Nigeria, Spain, and Turkey, among others. The chapters present primary and secondary research on various geo-political issues, the nature of the news media, the practice of public relations, and the role of public relations agencies in each of the various countries. Each chapter is structured to consider two to three hypotheses in the country under discussion, including: the impact of media visibility on organizational prominence, top-of-mind awareness and brand-name recognition the impact of media favorability on the public’s organizational images of these firms how media coverage of specific public issues and news topics relates to the associations people form of specific firms. Contributors contextualize their findings in light of the geopolitical environment of their home countries, the nature of their media systems, and the relationship between business and the news media within their countries’ borders. Incorporating scholarship from a broad range of disciplines, including advertising, strategic management, business, political communication, and sociology, this volume has much to offer scholars and students examining business and the news media.

Periodismo Al O Do

Author: José Apezarena
Publisher: Debate Editorial
ISBN: 9788483066386
Size: 73.44 MB
Format: PDF, Mobi
View: 7746

The Escape Book

Author: Ivan Tapia
Publisher: Aurum Press
ISBN: 1781317690
Size: 53.50 MB
Format: PDF, ePub, Mobi
View: 2032
Can you escape this book? The first book to be based on the fast growing phenomenon of escape rooms, The Escape Book is filled with challenges, puzzles and mysteries for you to solve and escape! Sometimes, there is no easy way out... You're an investigative journalist – and you've learned too much. Your mission is to escape the labyrinth where you have been trapped and expose the corrupt, high-flying businessman, Castian Warnes. This is no easy feat, but your life depends on it. Based on the worldwide phenomenon of Escape Rooms, this book puts your ingenuity and perseverance to the test. You must solve puzzles, optical illusions, conundrums and anagrams to finally escape both the labyrinth and the book – it’s a reading experience like no other. †‹Are you ready for the challenge?

El Bufete

Author: Borja Martínez-Echevarría
Publisher: Grupo Planeta Spain
ISBN: 8427033729
Size: 11.77 MB
Format: PDF, Mobi
View: 5973
Alberto Spínola es un joven, ambicioso y brillante abogado. Apenas ha terminado un máster de abogacía internacional es contratado por Kline & Burbridge, un prestigioso bufete internacional que opera en España. La vida le sonríe. Dinero, poder y privilegios llaman a su puerta. Berta es una astuta y tenaz periodista del diario económico Financiero. Su nombre empieza a sonar en todos los círculos gracias a sus exclusivas y la forma poco ortodoxa de conseguirlas. Es temida por todos aquellos que reciben una llamada suya. Las vidas de los protagonistas se cruzarán inesperadamente cuando la multinacional GlobalHerz decide adquirir Petrospaña —la petrolera más grande de España y la cuarta del mundo— mediante una OPA hostil. Una compra que desde el primer momento generará todo tipo de problemas: desde un accidente de la petrolera de incalculable dimensión en el Mar del Norte hasta sobornos, asesinato de niños inocentes y un gigantesco complot...

Losing The News

Author: Alex Jones
Publisher: Oxford University Press
ISBN: 0199720568
Size: 74.52 MB
Format: PDF, ePub, Docs
View: 3803
In Losing the News, Pulitzer Prize-winning journalist Alex S. Jones offers a probing look at the epochal changes sweeping the media, changes which are eroding the core news that has been the essential food supply of our democracy. At a time of dazzling technological innovation, Jones says that what stands to be lost is the fact-based reporting that serves as a watchdog over government, holds the powerful accountable, and gives citizens what they need. In a tumultuous new media era, with cutthroat competition and panic over profits, the commitment of the traditional news media to serious news is fading. Indeed, as digital technology shatters the old economic model, the news media is making a painful passage that is taking a toll on journalistic values and standards. Journalistic objectivity and ethics are under assault, as is the bastion of the First Amendment. Jones characterizes himself not as a pessimist about news, but a realist. The breathtaking possibilities that the web offers are undeniable, but at what cost? Pundits and talk show hosts have persuaded Americans that the crisis in news is bias and partisanship. Not so, says Jones. The real crisis is the erosion of the iron core of news, something that hurts Republicans and Democrats alike. Losing the News depicts an unsettling situation in which the American birthright of fact-based, reported news is in danger. But it is also a call to arms to fight to keep the core of news intact. Praise for the hardcover: "Thoughtful." --New York Times Book Review "An impassioned call to action to preserve the best of traditional newspaper journalism." --The San Francisco Chronicle "Must reading for all Americans who care about our country's present and future. Analysis, commentary, scholarship and excellent writing, with a strong, easy-to-follow narrative about why you should care, makes this a candidate for one of the best books of the year." --Dan Rather

The Euro

Author: David Marsh
Publisher: Yale University Press
ISBN: 0300173903
Size: 36.82 MB
Format: PDF, ePub, Docs
View: 6522
This book is the first comprehensive political and economic account of the birth and development of the Euro. Today the Euro is the supranational currency for sixteen European countries and the world's second-largest reserve currency. David Marsh tells the story of the rivalries, intrigues, and deal making that brought about a currency for Europe, and he analyzes the achievements and shortcomings of its first decade of existence. While the Euro represents a remarkable triumph of political will, great pressures are building on the single currency. Drawing on more than 100 interviews with leading figures associated with the Euro, and scores of secret documents from international archives, Marsh underscores the Euro's importance for the global economy, in particular for U.S. and British economic and political agendas. Hidden facts and fresh insights from "The Euro" --How the legacy of France and Germany's tortuous relations affects the Euro--Why the United Kingdom is unlikely to accept the Euro before 2025--The impact on the Euro of the U.S. credit crisis--How the Euro has rebounded against the aspirations of its founders--How Italy and Spain have massively lost competitiveness--Why radical changes must be adopted to prevent a European upheaval

Innovators In Digital News

Author: Lucy Küng
Publisher: I.B.Tauris
ISBN: 0857739964
Size: 24.44 MB
Format: PDF, ePub, Docs
View: 7544
News organisations are struggling with technology transitions and fearful for their future. Yet some organisations are succeeding. Why are organisations such as Vice and BuzzFeed investing in journalism and why are pedigree journalists joining them? Why are news organisations making journalists redundant but recruiting technologists? Why does everyone seem to be embracing native advertising? Why are some news organisations more innovative than others? Drawing on extensive first-hand research this book explains how different international media organisations approach digital news and pinpoints the common organisational factors that help build their success.