Marketing In Small Businesses

Author: Brian Kenny
Publisher: Routledge
ISBN: 1134860889
Size: 46.48 MB
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Written especially for owners and employees of small businesses, as well as students in this specialized area, this book, originally published in 1989, is a concise introduction to marketing in the small business. It focuses on the nature of marketing and the benefits of its applications, even where resources are limited. Stressing the marketing strategy issues and the need for marketing information, it discusses the scope and limitations of marketing and its relevance for small businesses. The book covers specific areas of marketing decisions relating to product, pricing, distribution and promotion and it also deals with specialist themes, notably international and government markets, franchising and technology. Case examples are included throughout the text, and detailed case studies are given at the end of each chapter.

Understanding The Small Business Sector

Author: David J. Storey
Publisher: Routledge
ISBN: 1134838557
Size: 10.40 MB
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Originally published in 1994, this text analyses the key issues that influence the growth and development of small businesses. Looking at the concept in which they operate, the book outlines the factors that are dominant in the sector and explores the effects if has on the economy. Is the creation of small businesses the answer to unemployment? Has the lowering of interest rates or taxation encouraged the self-employed to work harder? Have banks given small business a raw deal? These are just some of the questions discussed as David Storey explains the issues of employment, finance and policy and the issues dictating failure or success.

Barriers To Growth In Small Firms

Author: John Barber
Publisher: Routledge
ISBN: 1317191811
Size: 77.93 MB
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This book, originally published in 1989, studies both the growth and the barriers to growth of small firms. It examines market and industrial structures, also the role of investment institutions and their handling of small business accounts. There are chapters on management attitudes and ability considered as a potential barrier to development, and other problems such as lack of finance and of a suitably qualified workforce. The book stresses the importance of communicating the latest advances in technology to small firms, and urges the need to re-think government tax and procurement policies.

The Western European Economy Routledge Library Editions Economic Geography

Author: Allan M. Williams
Publisher: Routledge
ISBN: 1317508963
Size: 48.39 MB
Format: PDF, Kindle
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This book, originally published in 1987, presents a broad overview of the spatial organization of the European economy, providing a valuable synthesis of recently published material by geographers and other social scientists. A major theme is the interdependence of economic development at various scales. The three main sections look at international and European economic context; detailed changes in particular sectors; specific types if regional economic formations. Case studies are used and reference made to historical processes.

An Industrial Geography Of The Netherlands Routledge Library Editions Economic Geography

Author: Egbert Wever
Publisher: Routledge
ISBN: 1317504739
Size: 33.60 MB
Format: PDF
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This book, originally published in 1990, provides a comprehensive and detailed assessment of the Dutch economy since the war, discussing the changes which have been brought about by the restructuring of the economic base. The book employs case studies to analyse in particular the impact of regional policy, the position of the country in the international industrial network and the impact of large industrial concerns, foreign and domestic, on the Dutch economy.

Managerial Labour Markets In Small And Medium Sized Enterprises

Author: Pooran Wynarczyk
Publisher: Routledge
ISBN: 1134840446
Size: 64.83 MB
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Focussing on the relatively few small firms which grew rapidly, this book, originally published in 1993 uses face-to-face interviews as well as published records to identify and analyse the managerial factors most closely associated with successful small firms. The volume concentrates on the following key managerial issues: In what respects do the managerial backgrounds and aspirations of the founders of fast-growth small firms differ from those of non-fast-growth small firms? How is the process of growth managed? What incentives, remuneration packages and communication systems are instituted? How do these characteristics and experiences differ in fast-growth small firms from both the traditional small firm and large-firm sector? To what extent is it possible to explain the relative economic performance of small firms in terms of differences in their ownership, organizational and management structures.

Finance For Growing Enterprises

Author: Roger Buckland
Publisher: Routledge
ISBN: 1317191706
Size: 63.22 MB
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This volume, originally published in 1995, examines the mechanisms by which businesses that have the capacity to grow – whether in terms of output, innovation or export – acquire the cash that enables growth. Addressing an issue of central importance to the competitiveness of firms and economies, this book draws together research by leading academics in the area. Throughout, research studies develop the themes of market failure, finance gaps and failure of demand. They also bring out the linkages between the financing choices facing the growing firm and the issues of organisation and of corporate governance that have to be address during the process of growth and maturity. Contributors challenge financial orthodoxy throughout, providing coherent analyses of the difficulties faced in the finance of the growing enterprise, from its early dependence on banks and informal finance to the pinnacle of a stock exchange listing.

Multinationals And Transfer Pricing

Author: Alan M. Rugman
Publisher: Routledge
ISBN: 1351999680
Size: 50.96 MB
Format: PDF, ePub, Mobi
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One of the reasons for the success of multinational enterprises in their ability to create in their supranational organisations "internal markets" which eliminate the imperfections of external world markets caused by tariffs on trade, restrictions on the flow of capital, information costs and so on. The method multinationals use to create and sustain internal markets is transfer pricing. Multinationals use to their advantage the difference between nominal accounting and real transfers from their head offices to a subsidiary in different countries to overcome transaction costs and restrictions on trade and capital flows. This book, first published in 1985, examines these and other aspects of multinationals’ use of transfer pricing. It puts forward original thinking and research findings by leading experts in this area. Empirical results are related to the activities of multinationals in less developed countries. This volume covers the economic theories of transfer pricing, accounting and fiscal practices and implications for government policies and regulations, and will be of interest to students of economics and business studies.

The Downfall Of The Gold Standard

Author: Gustav Cassel
Publisher: Routledge
ISBN: 135133798X
Size: 19.65 MB
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In this book, originally published in 1936, the author charts the sequence of events which converted him from an advocate of the restoration of the gold standard to a convinced opponent. His indictment of the gold standard is comprehensive and he attributes it as the chief cause of the economic difficulties of the 1920s. An invaluable commentary on the monetary instability of these crucial years, this book was written not only for economists and bankers but also for those interested in following the narrative of the most tumultuous events in the history of money.

Small Enterprises And Economic Development

Author: Carl Liedholm
Publisher: Psychology Press
ISBN: 0415193516
Size: 59.59 MB
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Micro and small enterprises (MSEs) have been recognised as a major contemporary source of employment and income in a growing number of developing countries. Yet, relatively little is known about the characteristics and patterns of change in these enterprises. This volume examines the dynamics of MSEs in the development process. Drawing on a set of surveys conducted in 12 countries in Africa and Latin America the authors map the patterns of change in MSEs in the developing world. Subjects covered include: significance of new start and closure rates of MSEs; factors involved in expansion rates and growth patterns of MSEs; and the role of gender in MSEs revolution. The text also develops a four-fold characterization of MSEs, from which follows a reflection in the problems faced by and the diverse needs of MSEs. The authors conclude by drawing important lessons for donors and implementing agencies, based on the need to tailor policy to the varying contributions to development and needs of different MSEs.