Getting Noticed

Author: Lindsay Teague Moreno
Publisher:
ISBN: 9781540791771
Size: 63.98 MB
Format: PDF, ePub, Docs
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"Lindsay Teague Moreno is one of the smartest, most insightful people I've ever met when it comes to getting noticed. I read this, not just because I wanted to endorse it, but because I needed it. Don't miss this!" - Jon Acuff, New York Times Bestselling Author / Speaker "Lindsay Teague Moreno's Getting Noticed is an inspiring read for anyone looking to be more intentional in social media and get real results. Her kind spirit combined with relentless hustle shines brightly in her candid storytelling, making it clear why she has achieved so much success." - Jessica Turner, Wall Street Journal Bestselling Author of The Fringe Hours Momtrepreneurs, listen up! You don't have time for another "change everything you're doing on social media and be just like me" book. You need information and you need it fast. Do you want to grow your following, sell more product, and experience the freedom that comes with being your own boss? Getting Noticed isn't the "secret to social media" - it's a no fluff, take charge guide to the way we present ourselves, our business, and connect with customers online. Lindsay Teague Moreno knows the hardcore mom life. In between wash cycles, packing lunches, and balancing a to-do list that would make Santa jealous, she grew a business from nothing into a team of 300,000 people producing over $15,000,000 each month in just three years. Lindsay knows you don't have time for another book that leaves you with temporary warm fuzzies but no real content to actually building your business. Getting noticed is the first step to entrepreneurial success in our fast-paced, online world. Step up your game. "

Platform

Author: Michael S. Hyatt
Publisher: Thomas Nelson Inc
ISBN: 159555503X
Size: 51.22 MB
Format: PDF, ePub, Mobi
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Discusses how to create a platform and build an audience using social media technologies.

How To Stand Out

Author: Rob Yeung
Publisher: John Wiley & Sons
ISBN: 0857084259
Size: 75.88 MB
Format: PDF
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Rob Yeung, the author of How to Win offers hands-on knowledge and exercises to help you start standing out in business through ambition and innovation, rather than relying on legacy and scale. He shows you how to out-think the competition, focus on growth markets, and embrace technology in a more human way. How to Stand Out is divided into two parts — Part One delves deeper into the definition of a gamechanger, and offers information that will help you generate your own innovative business concepts. Part Two introduces you to over 100 case studies across a variety of sectors, offering a detailed look at how some of today's most impressive gamechangers have achieved their success. How to Stand Out: The New Rules of Getting Noticed has the power to guide you in revolutionizing your company's brand and your career by jumping into a whole new game.

Grassroots Marketing

Author: Shel Horowitz
Publisher: Chelsea Green Publishing Company
ISBN: 9781890132682
Size: 23.33 MB
Format: PDF
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The best product or service in the world will never be successful unless its provider knows how to attract enthusiastic customers. Chelsea Green has published numerous books that promote self-sufficiency through independent work. Eliot Coleman inspired a nation of market gardeners with his New Organic Grower. Then Lynn Byczynski refined the model of horticultural entrepreneur in The Flower Farmer, and Michael Phillips followed suit in The Apple Grower. Gene Logsdon's The Contrary Farmer provides the tools to make cottage farming economically viable, while in The Bread Builders, Daniel Wing and Alan Scott lay the foundation for revival of the village baking tradition. We expect that Shel Horowitz's Grassroots Marketing: Getting Noticed in a Noisy World will be welcomed by the organic farmers, solar-energy installers, telecommuters, environmental activists, community gardeners, and straw-bale-house builders of the world. Although he doesn't presume that all of his readers will have embraced the principles of sustainable living, Horowitz's approaches are especially well-matched to the bootstrap businesses and organizations that comprise the new sustainability economy. Horowitz's key assumption is that the diverse entrepreneurs who need this book will have one thing in common--they won't have much money to spend on marketing efforts. His book tells you: How to get more than your money's worth in paid advertising; How to get free ink from the press by turning yourself into news; How to develop a multi-pronged, multi-media strategy just like the big guys (but without big bucks). Originally published as Marketing Without Megabucks (Simon & Schuster, 1993), this book has been thoroughly revised, including a major new section on the development that has been the greatest boon ever to the grassroots marketer--the Internet.

Web Video

Author: Jennie Bourne
Publisher: Pearson Education
ISBN: 0132104172
Size: 69.51 MB
Format: PDF, ePub, Mobi
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With millions of viewers looking to the Web as their source of entertainment and news, high-quality Web video is in demand like never before. Whether you’re an expert in video production or are just getting started, you need to know how to produce the best video possible for the Web and then make sure it gets seen by a wide audience. Here to guide you on everything about planning and shooting, editing, choosing a distributor, marketing your video, and making a profit, author and producer Jennie Bourne takes you through the steps to getting your video from concept to prominence on the Web. Web Video gives you practical, step-by-step instruction and advice from top experts in the field, with hands-on projects and footage available for download at the author’s Web site, www.webvideobook.tv. You’ll learn everything you need to know to create great video, get it noticed, and make it pay off, including: Web video production techniques for a variety of genres, including events, interviews, how-tos, video blogs, and news and dramatic shows What it takes to make your video a viral hit on the Web How to shoot high-quality video that stands out, with real-world tips from Web video professionals Editing techniques that draw in viewers and hold their attention Compression and formatting tips to make your video look great Advice on creating a distribution plan that fits your needs How to profit from advertising or selling your video

The High Potential S Advantage

Author: Jay Conger
Publisher: Harvard Business Press
ISBN: 1633692892
Size: 27.40 MB
Format: PDF, Mobi
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Do You Know What It Takes to Be a High Potential in Your Organization? Being seen as a high-potential leader is essential to getting promoted and reaching your organization's upper echelons, but most companies keep their top-talent list a closely guarded secret. And the assessment process they use to decide who is and isn't a future leader is an even greater mystery. The High Potential's Advantage takes you behind the scenes and shows how you can get on, and stay on, your company's fast track. Leadership development experts Jay Conger and Allan Church draw upon decades of research and experience--designing high-potential programs for hundreds of large well-known global organizations and assessing and coaching thousands of talented leaders--to answer the critical questions asked by ambitious individuals like you: What will it take for me to advance in this organization? What does my boss look for when deciding whether I’m a high potential? Once I'm on the list, then what? Can I fall off it and, if so, what do I do? Revealing the key differentiators--five critical "X factors"--that set people apart across companies of all types, Conger and Church show what you need to do to achieve and maintain top-talent status. You’ll find detailed advice for cultivating and practicing each X factor, with numerous and rich examples from those on the verge of their first promotion to those only a step away from the C-suite. The High Potential's Advantage also shows you how to gain insight into and excel at the specific process your company uses to identify and develop high potentials--and how to determine which unique capabilities your company values the most. The High Potential's Advantage is the essential guide to becoming a leader in your organization.

How To Get Your Website Noticed

Author: Filip Matous
Publisher: Pan Macmillan
ISBN: 1509814507
Size: 75.15 MB
Format: PDF
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How can you give your website the traffic boost it needs? Today, more than ever before, websites can make or break your business. They are the primary place for people to find you online, to research you, and to decide if they trust you. A single online search can generate millions of website results but people rarely bother to look past the first results page. how to: get your website noticed will teach you how to boost your Search Engine Optimisation (SEO), to read web analytics like a salesman, to scale what is working, remove what isn't, and look at your website as a business asset.

Step Into The Spotlight

Author: Tsufit
Publisher: BookBaby
ISBN: 0978191366
Size: 20.48 MB
Format: PDF, ePub
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THE BIGGEST CHALLENGE FOR ANY ENTREPRENEUR IS GETTING NOTICED. It's noisy out there! Making it in today's overcrowded marketplace depends less on baking a better bagel and more on branding it, less on having a Harvard MBA and more on being a star. It's about capturing the scarcest commodity of all--your market's attention. A fresh, fun, fast-paced read, Step Ito The Spotlight! reveals the secrets of stardom, showbiz tricks of the trade that any business (or anyone) can use to stand out and get noticed. Building on a foundation of marketing scenarios, Marlboro to Coca-Cola, Buckley's Mixture to Harley Davidson, the author draws insights from the colorful world of show business, lessons about creating an irresistible persona or brand. Bursting with stories from television, movies, music and theater (and the celebrities in those arenas), this book examines what it takes to become a star on the business stage and beyond. The reader is challenged with questions like: Do you want to be a truffle or a Hershey bar? Who would you rather be? Batman or Robin? You'll get a provocative take on: Positioning: Be Your Own Casting Director Branding: "I'm Ready For My Closeup, Mr. DeMille" The 30 Second Infomercial: Don't Step Onto The Stage With a Lousy Script Humor in Business: Humor is Not a 4 Letter Word Creating a Following: Build Your Own Fan Club Publicity: How to Get Your Face in the Newspaper Without Robbing a Bank! It's a bold manifesto on how to get seen, get heard, get noticed and get known, how to catapult yourself or your brand into a starring role!

Impact

Author: Ken Mcarthur
Publisher: ReadHowYouWant.com
ISBN: 1442965177
Size: 39.40 MB
Format: PDF, ePub, Mobi
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