From Whistle Stop To Sound Bite

Author: Sig Mickelson
Publisher: Praeger Publishers
ISBN: 9780275926328
Size: 39.63 MB
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"[Mickelson] is a thoughtful observer of the process over the decades, and it is this wisdom and clarity that make this book so useful. It would make an excellent companion book in a course in political communication, for its freshness of viewpoint and topical significance." Journal of Broadcasting and Electronic Media

Political Campaigns And Political Advertising A Media Literacy Guide

Author: Frank W. Baker
Publisher: ABC-CLIO
ISBN: 0313347565
Size: 33.14 MB
Format: PDF, ePub, Mobi
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Examining political campaigns and political advertising through the analytical lens of media literacy, this well-illustrated and timely handbook guides readers through the maze of blandishments and spin that is the hallmark of the modern political campaign. It dissects the persuasive strategies embedded in the political messages we encounter every day in the media and demonstrates the importance of critical thinking in evaluating media stories. Key concepts of media literacy are applied to political advertising in traditional media (newspapers, television, radio) and on the Internet, the new frontier of the political advertising wars. Dealing with blogs, social networking, user-generated Web sites, and other electronic formats familiar to young voters, this lively introduction to the new world of political messaging appeals to readers' affinity for visual learning as well as their ability to discern messages in text. Unique in applying media literacy concepts to the political context while directly addressing students and general readers, this book not only explains but graphically demonstrates both established techniques of political framing and the new avenues of persuasion being pioneered in digital media. It will also interest viewers who like their political news in traditional media but unconventional formats.

The Decade That Shaped Television News

Author: Sig Mickelson
Publisher: Greenwood Publishing Group
ISBN: 9780275955670
Size: 38.93 MB
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The first president of CBS News documents the rise of television news from a curious novelty to a power rival of newspapers, radio, and news magazines despite inadequate funding and the absence of trained personnel. He includes sports coverage and documentaries, many anecdotes, and a few photographs

Communication Consultants In Political Campaigns

Author: Robert V. Friedenberg
Publisher: Greenwood Publishing Group
ISBN: 9780275952075
Size: 78.46 MB
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A comprehensive look at the history and current practice of political communication consulting.

Encyclopedia Of Television

Author: Horace Newcomb
Publisher: Routledge
ISBN: 1135194726
Size: 25.83 MB
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The Encyclopedia of Television, second edtion is the first major reference work to provide description, history, analysis, and information on more than 1100 subjects related to television in its international context. For a full list of entries, contributors, and more, visit the Encyclo pedia of Television, 2nd edition website.

Hollywood Left And Right

Author: Steven J. Ross
Publisher: Oxford University Press
ISBN: 0199911436
Size: 57.40 MB
Format: PDF
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In Hollywood Left and Right, Steven J. Ross tells a story that has escaped public attention: the emergence of Hollywood as a vital center of political life and the important role that movie stars have played in shaping the course of American politics. Ever since the film industry relocated to Hollywood early in the twentieth century, it has had an outsized influence on American politics. Through compelling larger-than-life figures in American cinema--Charlie Chaplin, Louis B. Mayer, Edward G. Robinson, George Murphy, Ronald Reagan, Harry Belafonte, Jane Fonda, Charlton Heston, Warren Beatty, and Arnold Schwarzenegger--Hollywood Left and Right reveals how the film industry's engagement in politics has been longer, deeper, and more varied than most people would imagine. As shown in alternating chapters, the Left and the Right each gained ascendancy in Tinseltown at different times. From Chaplin, whose movies almost always displayed his leftist convictions, to Schwarzenegger's nearly seamless transition from action blockbusters to the California governor's mansion, Steven J. Ross traces the intersection of Hollywood and political activism from the early twentieth century to the present. Hollywood Left and Right challenges the commonly held belief that Hollywood has always been a bastion of liberalism. The real story, as Ross shows in this passionate and entertaining work, is far more complicated. First, Hollywood has a longer history of conservatism than liberalism. Second, and most surprising, while the Hollywood Left was usually more vocal and visible, the Right had a greater impact on American political life, capturing a senate seat (Murphy), a governorship (Schwarzenegger), and the ultimate achievement, the Presidency (Reagan).

The Journalism Quarterly

Size: 22.46 MB
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Includes section "Book reviews" and other bibliographical material.

Television Politics And The Transition To Democracy In Latin America

Author: Thomas E. Skidmore
Size: 33.46 MB
Format: PDF, ePub, Mobi
View: 7137
"The first book about television and electoral politics in Latin America, Television, Politics, and the Transition to Democracy in Latin America summarizes the relationships of the media and politics in Latin America, discusses television's role in political change throughout the world, and assesses the history of broadcast media and politics in Latin America." "Case studies on the 1988 Chilean plebiscite that decided that free elections would be resumed and on three presidential campaigns - Mexico 1988, Brazil 1989, and Argentina 1989 - illustrate television as the most important medium of political information and the most powerful communications instrument in political campaigns." "Twelve media analysts from the United States and Latin America examine the power and limitations of television in the new democratic era, drawing on new public opinion data, viewer surveys, and content analysis to interpret a subject too often investigated only through anecdote or impression. With the return to democracy, the ways in which public opinion is formed, measured, and reported will be crucial in determining whether democracy succeeds or fails."--BOOK JACKET.Title Summary field provided by Blackwell North America, Inc. All Rights Reserved