Electoral Survey Methodology

Author: Masaru Kohno
Publisher: Routledge
ISBN: 1317228316
Size: 26.17 MB
Format: PDF, Mobi
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While it has been some time since computer technologies were first introduced to social surveys, their methodological advantages, as well as potential limitations, are not yet fully appreciated by the relevant communities of scholars, mass media and governmental organizations. What can computer-assisted surveys do which ordinary paper and pencil interviews (PAPI) can never do? How does the usage of computer technology affect the quality of survey process and of collected data? More generally, what are the issues pertinent to the methodology of public opinion inquiry that are now revealed by the availability of computer-assisted surveying technique? The book seeks to address these questions systematically, with each individual chapter providing a well-focused analysis and ample evidence from Japan. As the computer-assisted survey is bound to be more dominant in the coming years, this book provides an important foundation for future academic studies as well as their practical applications in the field.

The Oxford Handbook Of Polling And Survey Methods

Author: Lonna Rae Atkeson
Publisher: Oxford University Press
ISBN: 0190213302
Size: 79.35 MB
Format: PDF, Docs
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The methodologies used to study public opinion are now in flux. The primary polling method of the last half-century, the telephone survey, is rapidly becoming obsolete as a data collection method. At the same time, new methods of contacting potential respondents and obtaining their response are appearing, providing a variety of options for scholars and practitioners. Generally speaking, we are moving from a polling world that was largely interviewer driven over the phone and face-to-face to predominantly interviewer driven self-administered poll environments, New methods of data collection, however, must still deal with fundamental questions to polling methodology and total survey error including sampling, selection bias, non-response error, poststratification weighting, and questionnaire design features. The Oxford Handbook on Polling and Survey Methods brings together a unique mixture of academics and practitioners, from various backgrounds, academic disciplines, and experiences. In some sense, this is reflective of the interdisciplinary nature of the polling and survey industry: polls and surveys are widely used in academia, government, and the private sector. Designing, implementing, and analyzing high quality, accurate, and cost-effective polls and surveys requires a combination of skills and methodological perspectives. Despite the well-publicized issues that have cropped up in recent political polling, a great deal is known today about how to collect high quality polling and survey data even in complex and difficult environments. Divided into four main sections, the Handbook draws on the existing research and explores data collection methods. It then addresses data analysis and the methods available for combining polling data with other types of data. The next section covers analytic issues, including the new approaches to studying public opinion (ie social media, the analysis of open-ended questions using text analytic tools, and data imputation). The final section focuses on the presentation of polling results, an area where there is a great deal of innovation. A comprehensive overview of the topic, this volume highlights current polling trends provides ideas for the development of new and better approaches for measuring, modeling, and visualizing public opinion and social behavior.

The Sage Handbook Of Survey Methodology

Author: Christof Wolf
Publisher: SAGE
ISBN: 1473959047
Size: 17.88 MB
Format: PDF, Mobi
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Survey Methodology is becoming a more structured field of research, deserving of more and more academic attention. The SAGE Handbook of Survey Methodology explores both the increasingly scientific endeavour of surveys and their growing complexity, as different data collection modes and information sources are combined. The handbook takes a global approach, with a team of international experts looking at local and national specificities, as well as problems of cross-national, comparative survey research. The chapters are organized into seven major sections, each of which represents a stage in the survey life-cycle: Surveys and Societies Planning a Survey Measurement Sampling Data Collection Preparing Data for Use Assessing and Improving Data Quality The SAGE Handbook of Survey Methodology is a landmark and essential tool for any scholar within the social sciences.

Polling And Survey Research Methods 1935 1979

Author: Graham R. Walden
Publisher: Greenwood Publishing Group
ISBN: 9780313277900
Size: 80.69 MB
Format: PDF
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The most comprehensive annotated bibliography available on the first 45 years of polling and survey research in the United States.

The Oxford Handbook Of Polling And Survey Methods

Author: Lonna Rae Atkeson
Publisher: Oxford University Press
ISBN: 0190903821
Size: 58.87 MB
Format: PDF, ePub
View: 6773
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The methodologies used to study public opinion are now in flux. The primary polling method of the last half-century, the telephone survey, is rapidly becoming obsolete as a data collection method. At the same time, new methods of contacting potential respondents and obtaining their response are appearing, providing a variety of options for scholars and practitioners. Generally speaking, we are moving from a polling world that was largely interviewer driven over the phone and face-to-face to predominantly interviewer driven self-administered poll environments, New methods of data collection, however, must still deal with fundamental questions to polling methodology and total survey error including sampling, selection bias, non-response error, poststratification weighting, and questionnaire design features. The Oxford Handbook on Polling and Survey Methods brings together a unique mixture of academics and practitioners, from various backgrounds, academic disciplines, and experiences. In some sense, this is reflective of the interdisciplinary nature of the polling and survey industry: polls and surveys are widely used in academia, government, and the private sector. Designing, implementing, and analyzing high quality, accurate, and cost-effective polls and surveys requires a combination of skills and methodological perspectives. Despite the well-publicized issues that have cropped up in recent political polling, a great deal is known today about how to collect high quality polling and survey data even in complex and difficult environments. Divided into four main sections, the Handbook draws on the existing research and explores data collection methods. It then addresses data analysis and the methods available for combining polling data with other types of data. The next section covers analytic issues, including the new approaches to studying public opinion (ie social media, the analysis of open-ended questions using text analytic tools, and data imputation). The final section focuses on the presentation of polling results, an area where there is a great deal of innovation. A comprehensive overview of the topic, this volume highlights current polling trends provides ideas for the development of new and better approaches for measuring, modeling, and visualizing public opinion and social behavior.

Improving Public Opinion Surveys

Author: John H. Aldrich
Publisher: Princeton University Press
ISBN: 1400840295
Size: 63.85 MB
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The American National Election Studies (ANES) is the premier social science survey program devoted to voting and elections. Conducted during the presidential election years and midterm Congressional elections, the survey is based on interviews with voters and delves into why they make certain choices. In this edited volume, John Aldrich and Kathleen McGraw bring together a group of leading social scientists that developed and tested new measures that might be added to the ANES, with the ultimate goal of extending scholarly understanding of the causes and consequences of electoral outcomes. The contributors--leading experts from several disciplines in the fields of polling, public opinion, survey methodology, and elections and voting behavior--illuminate some of the most important questions and results from the ANES 2006 pilot study. They look at such varied topics as self-monitoring in the expression of political attitudes, personal values and political orientations, alternate measures of political trust, perceptions of similarity and disagreement in partisan groups, measuring ambivalence about government, gender preferences in politics, and the political issues of abortion, crime, and taxes. Testing new ideas in the study of politics and the political psychology of voting choices and turnout, this collection is an invaluable resource for all students and scholars working to understand the American electorate.

Opinion Polls And The Media

Author: C. Holtz-Bacha
Publisher: Springer
ISBN: 0230374956
Size: 24.14 MB
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A collection of original essays drawing together international research on the media's use of opinion polls, covering both theoretical and methodological approaches.

Elections And Exit Polling

Author: Fritz J. Scheuren
Publisher: John Wiley & Sons
ISBN: 0470399449
Size: 11.92 MB
Format: PDF, ePub, Mobi
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"An understanding of the relationship between the product and the process in election polling is often lost. This edited volume unites ideas and researchers, with quality playing the central role." —J. Michael Brick, PhD, Director of the Survey Methods Unit, Westat, Inc. Elections and Exit Polling is a truly unique examination of the specialized surveys that are currently used to track and collect data on elections and voter preferences. Employing modern research from the past decade and a series of interviews with famed American pollster Warren Mitofsky (1934-2006), this volume provides a relevant and groundbreaking look at the key statistical techniques and survey methods for measuring voter preferences worldwide. Drawing on the most current studies on pre-election and exit polling, this book outlines improvements that have developed in recent years and the results of their implementation. Coverage begins with an introduction to exit polling and a basic overview of its history, structure, limitations, and applications. Subsequent chapters focus on the use of exit polling in the United States election cycles from 2000–2006 and the problems that were encountered by both pollsters and the everyday voter, such as how to validate official vote count, confidentiality, new voting methods, and continuing data quality concerns. The text goes on to explore the presence of these issues in international politics, with examples and case studies of elections from Europe, Asia, and the Middle East. Finally, looking to the upcoming 2008 U.S. presidential election, the discussion concludes with predictions and recommendations on how to gather more accurate and timely polling data. Research papers from over fifty eminent practitioners in the fields of political science and survey methods are presented alongside excerpts from the editors' own interviews with Mitofsky. The editors also incorporate their own reflections throughout and conclude each chapter with a Summary Observations section that highlights notable concepts and trends. The appendix features sample questionnaires from actual exit polling scenarios and an extensive bibliography directs the reader to additional references for further study. Combining wisdom from one of the most notable names in the field along with findings from modern research and insightful recommendations for future practices, Elections and Exit Polling is an excellent supplement for political science and survey research courses at the upper-undergraduate and graduate levels. It is also a one-of-a-kind reference for pollsters, survey researchers, statisticians, and anyone with a general interest in the methods behind global elections and exit polling.