Economics For Managers

Author: Paul G. Farnham
Publisher: Pearson College Division
ISBN: 9780132773706
Size: 64.39 MB
Format: PDF
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For students in the one-semester MBA Managerial Economics course. This book is also suitable for all readers interested in the field of managerial economics. ¿ Economics for Managers presents the fundamental ideas of microeconomics and macroeconomics and integrates them from a managerial decision-making perspective in a framework that can be used in a single-semester course. ¿ To be competitive in today's business environment, managers must understand how economic forces affect their business and the factors that must be considered when making business decisions.¿ This is the only book that provides business students and MBAs with a thorough and applied understanding of both micro- and macroeconomic concepts in a way non-economics majors can understand. ¿ The third edition retains all the same core concepts and straightforward material on micro- and macroeconomics while incorporating new case material and real-world examples that relate to today's managerial student.

Economics For Managers Global Edition

Author: Paul G. Farnham
Publisher: Pearson Higher Ed
ISBN: 1292077786
Size: 46.37 MB
Format: PDF, ePub, Docs
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For one semester MBA Managerial Economics courses Economics for Managers presents the fundamental ideas of microeconomics and macroeconomics and integrates them from a managerial decision-making perspective in a framework that can be used in a single-semester course. To be competitive in today’s business environment, managers must understand how economic forces affect their business and the factors that must be considered when making business decisions. This is the only book that provides business students and MBAs with a thorough and applied understanding of both micro- and macroeconomic concepts in a way non-economics majors can understand. The third edition retains all the same core concepts and straightforward material on micro- and macroeconomics while incorporating new case material and real-world examples that relate to today’s managerial student.

Economics For Managers

Author: Paul G. Farnham
Publisher: Pearson College Division
ISBN: 9780136065524
Size: 49.90 MB
Format: PDF
View: 3451
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Economics for Managers presents the fundamental ideas of microeconomics and macroeconomics and then integrates them from a managerial decision-making perspective in a framework that can be used by any manager, executive or decision-maker. To be competitive in today's business environment, managers must understand how economic forces affect their business and what must be considered when making business decisions. This is the only book that provides a thorough and applied understanding of both micro- and macroeconomic concepts to the non-economics based reader. The second edition retains all the same core concepts and straightforward material on micro- and macroeconomics while incorporating new case material and real-world examples. Managers and Economics; Demand, Supply, and Equilibrium Prices; Demand Elasticities ; Techniques for Understanding Consumer Demand and Behavior; Production and Cost Analysis in the Short Run; Production and Cost Analysis in the Long Run; Market Structure: Perfect Competition; Market Structure: Monopoly and Monopolistic Competition; Market Structure: Oligopoly; Pricing Strategies for the Firm; Measuring Macroeconomic Activity ; Spending by Individuals, Firms, and Governments on Real Goods and Services; The Role of Money in the Macro Economy; The Aggregate Model of the Macro Economy; International and Balance of Payments Issues in the Macro Economy; Combining Micro and Macro Analysis for Managerial Decision Making MARKET: For managers and executives with a basic foundation of micro- and macroeconomic concepts who would like to improve their core understanding of these principles in order to apply them from a managerial perspective.

Microeconomics For Mbas

Author: Richard B. McKenzie
Publisher: Cambridge University Press
ISBN: 1316654257
Size: 80.92 MB
Format: PDF, Mobi
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Now in its third edition, this textbook develops the economic way of thinking through problems that MBA students will find relevant to their career goals. Theory and mathematics are kept as simple as possible and illustrated with real-life scenarios. The textbook package includes online video tutorials on key concepts and complex arguments, and topics likely to be assessed in exams. The distinguished author team has developed this textbook over twenty years of teaching microeconomics to MBA students. Chapters are clearly structured to support learning: Part I of each chapter develops key economic principles, whilst Part II draws on those principles to discuss organizational and incentive issues in management and focuses on solving the 'principal-agent' problem to maximize the profitability of the firm - lessons that can be applied to problems MBA students will face in the future. Economics and management are treated equally; this unique textbook presents economics as part of the everyday thinking of business people.

International Economics Second Edition

Author: Paul Torelli
Publisher: Business Expert Press
ISBN: 1631576151
Size: 67.95 MB
Format: PDF
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Today’s news media displays an intense fascination with the global economy—and for good reason. The degree of worldwide economic integration is unprecedented. Rising globalization has lifted living standards and reduced poverty, while foreign markets and new technologies continue to present opportunities for entrepreneurs and corporations. Still, economic shocks can spread across the world in minutes, impacting billions of lives. The political framework supporting globalization is now under scrutiny, and recent elections suggest economic policies may be readjusted in the coming years. This book will help you learn about economics in everyday language, using little or no math, giving you better tools to interpret current events as well as long-term economic and political developments. Modern economics offers a powerful framework for understanding globalization, international trade, and economic growth. You may possess years of hands-on experience dealing with business cycles and foreign competitive pressures, but lack a solid grounding in economic concepts that shed light on the forces of globalization. This book is here to help.

Personnel Economics In Practice 3rd Edition

Author: Edward P. Lazear
Publisher: Wiley Global Education
ISBN: 1118918754
Size: 56.85 MB
Format: PDF, Mobi
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Personnel Economics in Practice, 3rd Edition by Edward Lazear and Michael Gibbs gives readers a rigorous framework for understanding organizational design and the management of employees. Economics has proven to be a powerful approach in the changing study of organizations and human resources by adding rigor and structure and clarifying many important issues. Not only will readers learn and apply ideas from microeconomics, they will also learn principles that will be valuable in their future careers.

Accounting Essentials For Hospitality Managers

Author: Chris Guilding
Publisher: Routledge
ISBN: 1135021015
Size: 51.45 MB
Format: PDF, Kindle
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For non-accountant hospitality managers, accounting and financial management is often perceived as an inaccessible part of the business. Yet having a grasp of accounting basics is a key part of management. Using an 'easy to read' style, this book provides a comprehensive overview of the most relevant accounting information for hospitality managers. It demonstrates how to organise and analyse accounting data to help make informed decisions with confidence. With its highly practical approach, this new Edition: Quickly develops the reader's ability to adeptly use and interpret accounting information to further organisational decision making and control Demonstrates how an appropriate analysis of financial reports can drive your business strategy forward from a well-informed base Develops mastery of key accounting concepts through financial decision making cases that take a hospitality manager's perspective on business issues Presents accounting problems in the context of a range of countries and currencies Includes a new chapter that addresses a range of financial management topics that include share market workings, agency issues, dividend policy as well as operating and financial leverage Includes a further new chapter that provides a financial perspective on revenue management Includes accounting problems at the end of each chapter to be used to test knowledge and apply understanding to real life situations Offers extensive web support for instructors and students that includes powerpoint slides, solutions to end of chapter problems, test bank and additional exercises. The book is written in an accessible and engaging style and structured logically with useful features throughout to aid students’ learning and understanding. It is a key resource for all future hospitality managers.

The Economics Of Tourism Destinations

Author: Norbert Vanhove
Publisher: Routledge
ISBN: 1351263781
Size: 30.95 MB
Format: PDF, ePub, Docs
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The measurement of tourism, for example analysing competitiveness and evaluating tourism projects, is not an easy task. Now in its third edition, The Economics of Tourism Destinations: Theory and Practice provides a succinct guide to the economic aspects of tourism for students and practitioners alike to decipher the methods of measurement of supply, demand, trends and impacts. This new edition has been revised and updated to include: Three new chapters: Tourism as a development strategy, Tourism export-led growth, and a dedicated chapter on Macro-evaluation of tourism projects and events, including the travel cost method and the contingent valuation method. New case studies from emerging destinations in Asia, Australia and America to show theory in practice. New and updated data throughout. Each chapter combines theory and practice and is integrated with international case studies. Combining macro- and micro-aspects of economics to the tourism destination, this is an invaluable resource for students learning about this subject, as well as being aimed at tourism researchers and policy-makers.