Cengage Advantage Series Essentials Of Public Speaking

Author: Cheryl Hamilton
Publisher: Cengage Learning
ISBN: 1285159454
Size: 16.98 MB
Format: PDF, Docs
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Packed with sample speeches illustrating what to do as well as plenty of examples detailing what not to do, this value-priced public speaking text equips students with the essential skills and theories needed to become an effective public speaker. ESSENTIALS OF PUBLIC SPEAKING emphasizes critical thinking as it delivers abundant practical advice, intriguing discussions on the role of ethics in public speaking, and up-to-date coverage on effectively using technology in speech development and delivery. The sixth edition features a new streamlined organization, a revised initial chapter that gets students speaking right away with 11 types of introductory speeches, and two new chapters (one on ethics and technology in public speaking and another on team presentations). Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

Cengage Advantage Books Essentials Of Public Speaking

Author: Cheryl Hamilton
Publisher: Cengage Learning
ISBN: 1133421326
Size: 68.72 MB
Format: PDF, Mobi
View: 1236
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Packed with sample speeches illustrating what to do as well as plenty of examples detailing what not to do, this value-priced public speaking text equips you with the essential skills and theories needed to become an effective public speaker. ESSENTIALS OF PUBLIC SPEAKING delivers abundant practical advice and also offers intriguing discussions on the role of ethics in public speaking as well as up-to-date coverage on effectively using technology in speech development and delivery. A strong emphasis on visual aids includes an insightful, four-color insert detailing how to get the most from your presentation materials. This edition features extended emphasis on critical thinking skills and student activities, as well as practical application of persuasive speaking theory. With ESSENTIALS OF PUBLIC SPEAKING, 5e you also have the option of including a wealth of learning resources like Speech Builder Express 3.0 speech-outlining software, Speech Studio, InfoTrac College Edition, sample outlines, and more. It is an invaluable resource at a value price. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

The Speaker S Compact Handbook

Author: Jo Sprague
Publisher: Wadsworth Publishing Company
ISBN: 9780495565499
Size: 33.36 MB
Format: PDF, ePub, Docs
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CENGAGE ADVANTAGE BOOKS: THE SPEAKER'S COMPACT HANDBOOK, Second Edition, equips you with the essential information, tips, and tools you need to be an effective public speaker. Its spiral-bound, quick-reference format makes the handbook easy to use. And because each of its succinct chapters can stand alone, you can jump exactly to the topic you need to help you create a great speech. Two simple features--Key Points and Checklists--help you stay on track throughout the speech-building process. In addition to the material within the handbook, online interactive tools like Speech Builder Express(tm) 3.0 and InfoTrac College Edition help further develop your public speaking skills.

Cengage Advantage Books The Speaker S Compact Handbook

Author: Jo Sprague
Publisher: Cengage Learning
ISBN: 1305854799
Size: 24.18 MB
Format: PDF, ePub
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Packing a wealth of information into a succinct resource, CENGAGE ADVANTAGE BOOKS: THE SPEAKER'S COMPACT HANDBOOK, 5th Edition, provides a comprehensive yet concise reference for the introductory public speaking course. An excellent value and useful to students in any major, this brief handbook grounded in academic research and practical experience features speech excerpts and full-speech examples, illustrations, and critical thinking questions that students can use on their journey to becoming effective public speakers. The spiral-bound format and flexible standalone chapters allow students to access the topics they need to create great speeches easily, while Key Points, Quick Tips, and Checklists help them stay on track. New Web Links features point students to additional information on related topics. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

Public Speaking Concepts And Skills For A Diverse Society

Author: Clella Jaffe
Publisher: Cengage Learning
ISBN: 1305537254
Size: 26.60 MB
Format: PDF, ePub, Docs
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A culturally informed book that never loses sight of its fundamental purpose, PUBLIC SPEAKING: CONCEPTS AND SKILLS FOR A DIVERSE SOCIETY, 8e trains readers to be effective public speakers and listeners in a world filled with monumental cultural, political, and technological changes. It combines 2,500-year-old principles with up-to-date research into concepts, skills, theories, applications, and critical-thinking proficiencies essential for listening and speaking well. Discussions of classic public speaking topics are grounded in an awareness of the impact of cultural nuances that range from gender differences to co-cultures within the United States to the traditions of other nations-giving readers a heightened awareness of and sensitivity to their audience. Reflecting the latest research and practices, it includes new coverage of listening competencies, online courses, legacy journalism and native digital news outlets, MAPit, powerful language forms, and more. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

Building A Speech

Author: Sheldon Metcalfe
Publisher:
ISBN: 9780534606626
Size: 52.70 MB
Format: PDF, ePub, Mobi
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Invitation To Public Speaking National Geographic Edition

Author: Cindy L. Griffin
Publisher: Cengage Learning
ISBN: 1337515973
Size: 49.67 MB
Format: PDF, Mobi
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Griffin's INVITATION TO PUBLIC SPEAKING: NATIONAL GEOGRAPHIC EDITION, 6th Edition, brings a unique invitational approach to the public speaking course. As an antidote to the argument culture promoted by the media, INVITATION TO PUBLIC SPEAKING represents public speaking as a public dialogue, whether its purpose is to persuade, inform, or entertain. Audience-centered and practical, this approach emphasizes real-world contexts for public speaking with special features on Public Speaking in the Workplace, Ethical Moments, Civic Engagement, and relatable case studies from NATIONAL GEOGRAPHIC researchers, scientists, artists, educators, and activists who use public speaking to save endangered species, document human tragedies, or promote scientific and cultural discoveries. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

Cengage Advantage Books Strategic Public Relations An Audience Focused Approach

Author: Barbara Diggs-Brown
Publisher: Cengage Learning
ISBN: 1133715222
Size: 78.38 MB
Format: PDF, ePub
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With nearly thirty years of experience as both a public relations teacher and practitioner, Barbara Diggs-Brown has written a text based on her unwavering belief that to practice effective public relations today requires strategic thinking and audience focus, which can only be accomplished by listening and hearing audiences through formative, process, and evaluative research. In addition to highlighting audience-focused principles and techniques of audience research and recurring assessment, STRATEGIC PUBLIC RELATIONS: AN AUDIENCE-FOCUSED APPROACH is based on the premise that public relations is a management function, one coordinated with an organization's other management divisions. Intended for undergraduate courses in PR, serving both majors in the field and nonmajors, this text provides a comprehensive survey of PR's foundations, processes, tactics, and contexts. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

Essentials Of Marketing Research

Author: William Zikmund
Publisher: Cengage Learning
ISBN: 1133190642
Size: 39.61 MB
Format: PDF, Mobi
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Focusing on students as managers, the exciting new ESSENTIALS OF MARKETING RESEARCH, 5e, offers concise yet thorough coverage that delivers the essential information students need to skillfully use marketing research in making effective business decisions. It also equips readers with the skills to perform basic, core marketing research tasks. Designed specifically for instructors who prefer a more concise introduction to marketing research topics, it succinctly addresses the design, collection, analysis, and reporting of marketing research data relevant to a firm’s current and future needs. Reflecting the latest developments from the field, the Fifth Edition features an increased emphasis on behavioral tracking, social networking, smart phones, and the resulting impact on marketing research. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.