An Introduction To Visual Communication

Author: Susan B. Barnes
Publisher: Peter Lang Pub Incorporated
ISBN: 9781433112584
Size: 14.69 MB
Format: PDF, Kindle
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Technological changes have radically altered the ways in which people use visual images. Since the invention of photography, imagery has increasingly been used for entertainment, journalism, information, medical diagnostics, instruction, and communication. These functions move the image beyond aesthetic issues associated with art and into the realm of communication studies.<BR> This introductory textbook introduces students to the terminology of visual literacy, methods for analyzing visual media, and theories on the relationship between visual communication and culture. Exploring the meanings associated with visual symbols and the relationship of visual communication to culture, this book will provide students with a better understanding of the visually oriented world in which they live. Student-friendly features such as boxed topics, key terms, web resources, and suggestions for exercises are provided throughout.

An Introduction To Visual Communication

Author: Susan B. Barnes
Publisher: Peter Lang Pub Incorporated
ISBN: 9781433112577
Size: 34.22 MB
Format: PDF, ePub
View: 3686
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Technological changes have radically altered the ways in which people use visual images. Since the invention of photography, imagery has increasingly been used for entertainment, journalism, information, medical diagnostics, instruction, and communication. These functions move the image beyond aesthetic issues associated with art and into the realm of communication studies.<BR> This introductory textbook introduces students to the terminology of visual literacy, methods for analyzing visual media, and theories on the relationship between visual communication and culture. Exploring the meanings associated with visual symbols and the relationship of visual communication to culture, this book will provide students with a better understanding of the visually oriented world in which they live. Student-friendly features such as boxed topics, key terms, web resources, and suggestions for exercises are provided throughout.

Visual Culture

Author: Richard Howells
Publisher: Polity
ISBN: 0745650716
Size: 50.46 MB
Format: PDF, ePub, Mobi
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"The first part of the book is concerned with differing theoretical approaches to visual analysis, and includes chapters on iconology, form, art history, ideology, semiotics and hermeneutics. The second part shifts from a theoretical to a medium-based approach and comprises chapters on fine art, photography, film, television and new media. These investigate the complex relationship between reality and visual representation." -- Book Jacket.

The Architects Guide To Writing

Author: Bill Schmalz
Publisher: Images Publishing
ISBN: 1864705728
Size: 43.79 MB
Format: PDF, Mobi
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There are a lot of good books available to help people write better. They include dictionaries, usage guides, and various types of writers’ manuals – and professional writers ought to have many of those books on their bookshelves. But most architects and other design and construction professionals are not professional writers. Instead, they are people who spend a large part of their professional lives writing. That’s a big difference, and that’s where this book will help. The Architect’s Guide to Writing has been written not by an English major, but by Bill Schmalz, an architect who knows the kinds of documents his fellow professionals routinely have to write, and understands the kinds of technical mistakes they often make in their writing. This book is designed to meet the specific needs of design and construction professionals. It’s not going to waste their time with the things that most educated professionals know, but it will help them with the things they don’t know or are unsure of. It’s not a Chicago Manual-sized encyclopaedic reference that includes everything any writer would ever need to know, because architects don’t need to know everything. But what they do need to know – and what they use every day in their professional lives – has been assembled in this book.

Computer Mediated Communication

Author: Susan B. Barnes
Publisher: Addison-Wesley Longman
ISBN: 9780205321452
Size: 40.11 MB
Format: PDF, ePub, Mobi
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Computer-Mediated Communication introduces students to the terms, theories, and issues associated with the use of the Internet in personal and social contexts. Each section of this text focuses on helping students understand how computer-mediated communication (CMC) is used in contemporary society. It provides different ways to think about how CMC is used to build interpersonal relationships, develop group communication, and support public communication both locally and globallyall while exploring social issues and challenges facing those who communicate via the computer.

About To Die

Author: Barbie Zelizer
Publisher: Oxford University Press
ISBN: 0199780811
Size: 10.44 MB
Format: PDF, Mobi
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Due to its ability to freeze a moment in time, the photo is a uniquely powerful device for ordering and understanding the world. But when an image depicts complex, ambiguous, or controversial events--terrorist attacks, wars, political assassinations--its ability to influence perception can prove deeply unsettling. Are we really seeing the world "as it is" or is the image a fabrication or projection? How do a photo's content and form shape a viewer's impressions? What do such images contribute to historical memory? About to Die focuses on one emotionally charged category of news photograph--depictions of individuals who are facing imminent death--as a prism for addressing such vital questions. Tracking events as wide-ranging as the 1906 San Francisco Earthquake, the Holocaust, the Vietnam War, and 9/11, Barbie Zelizer demonstrates that modes of journalistic depiction and the power of the image are immense cultural forces that are still far from understood. Through a survey of a century of photojournalism, including close analysis of over sixty photos, About to Die provides a framework and vocabulary for understanding the news imagery that so profoundly shapes our view of the world.

Biomimicry

Author: Dora Lee
Publisher: Kids Can Press Ltd
ISBN: 1554534674
Size: 77.89 MB
Format: PDF, ePub, Docs
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Discusses the many human inventions that have been inspired by nature, including biodegradable plastics, Velcro, and renewable energy resources, and suggests other natural processes that can be used to benefit modern human civilization.

Graphic Communications Today

Author: William E. Ryan
Publisher: Cengage Learning
ISBN: 9780766820753
Size: 14.52 MB
Format: PDF, Kindle
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Learn what it takes to become a skilled graphic communicator! This edition of Graphic Communications Today is a staple for beginners as well as a smart, easy-to-use resource guaranteed to spur the creativity of aspiring designers, professional graphic artists, journalists and others. Written in a personal and engaging style, and loaded with examples of some of the finest graphic art in the world, the authors explain modern design principles and shows readers how to apply them to their own work. Extraordinarily complete coverage straddles a variety of media, including: magazines, newspapers, television and film, interactive multimedia, Web sites and more!

Writing About Architecture

Author: Alexandra Lange
Publisher: Chronicle Books
ISBN: 1616890533
Size: 63.62 MB
Format: PDF, Mobi
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Extraordinary architecture addresses so much more than mere practical considerations. It inspires and provokes while creating a seamless experience of the physical world for its users. It is the rare writer that can frame the discussion of a building in a way that allows the reader to see it with new eyes. Writing About Architecture is a handbook on writing effectively and critically about buildings and cities. Each chapter opens with a reprint of a significant essay written by a renowned architecture critic, followed by a close reading and discussion of the writer's strategies. Lange offers her own analysis using contemporary examples as well as a checklist of questions at the end of each chapter to help guide the writer. This important addition to the Architecture Briefs series is based on the author's design writing courses at New York University and the School of Visual Arts. Lange also writes a popular online column for Design Observer and has written for Dwell, Metropolis, New York magazine, and The New York Times. Writing About Architecture includes analysis of critical writings by Ada Louise Huxtable, Lewis Mumford, Herbert Muschamp, Michael Sorkin, Charles Moore, Frederick Law Olmsted, and Jane Jacobs. Architects covered include Marcel Breuer, Diller Scofidio + Renfro, Field Operations, Norman Foster, Frank Gehry, Frederick Law Olmsted, SOM, Louis Sullivan, and Frank Lloyd Wright.