The Media Student S Book

Author: Gill Branston
Publisher: Routledge
ISBN: 1136963790
Size: 14.74 MB
Format: PDF, ePub, Mobi
View: 5370
The Media Student's Book is a comprehensive introduction for students of media studies. It covers all the key topics and provides a detailed, lively and accessible guide to concepts and debates. Now in its fifth edition, this bestselling textbook has been thoroughly revised, re-ordered and updated, with many very recent examples and expanded coverage of the most important issues currently facing media studies. It is structured in three main parts, addressing key concepts, debates, and research skills, methods and resources. Individual chapters include: approaching media texts narrative genres and other classifications representations globalisation ideologies and discourses the business of media new media in a new world? the future of television regulation now debating advertising, branding and celebrity news and its futures documentary and ‘reality’ debates from ‘audience’ to ‘users’ research: skills and methods. Each chapter includes a range of examples to work with, sometimes as short case studies. They are also supported by separate, longer case studies which include: Slumdog Millionaire online access for film and music CSI and detective fictions Let the Right One In and The Orphanage PBS, BBC and HBO images of migration The Age of Stupid and climate change politics. The authors are experienced in writing, researching and teaching across different levels of undergraduate study, with an awareness of the needs of students. The book is specially designed to be easy and stimulating to use, with: a Companion Website with popular chapters from previous editions, extra case studies and further resources for teaching and learning, at: margin terms, definitions, photos, references (and even jokes), allied to a comprehensive glossary follow-up activities in ‘Explore’ boxes suggestions for further reading and online research references and examples from a rich range of media and media forms, including advertising, cinema, games, the internet, magazines, newspapers, photography, radio, and television.

Japanese Kanji Flashcards

Author: Max Hodges
ISBN: 9780974869421
Size: 14.93 MB
Format: PDF, ePub, Docs
View: 7051
SUPERANNO The only Japanese flashcards designed specifically for the Japanese Language Proficiency Test. These meticulously researched, beautifully designed kanji cards include all the Joyo On-yomi and Kun-yomi readings, stroke-order diagrams, and over 1,700 vocabulary building kanji compounds. All readings are in kana scripts--no romaji is used. Set includes a hiragana and katakana quick-reference card and a complete index.

A Perfect Mess

Author: Eric Abrahamson
Publisher: Little, Brown
ISBN: 0759516499
Size: 31.74 MB
Format: PDF, ePub, Docs
View: 2492
Ever since Einstein's study of Brownian Motion, scientists have understood that a little disorder can actually make systems more effective. But most people still shun disorder-or suffer guilt over the mess they can't avoid. No longer!With a spectacular array of true stories and case studies of the hidden benefits of mess,A Perfect Mess overturns the accepted wisdom that tight schedules, organization, neatness, and consistency are the keys to success. Drawing on examples from business, parenting, cooking, the war on terrorism, retail, and even the meteoric career of Arnold Schwarzenegger, coauthors Abrahmson and Freedman demonstrate that moderately messy systems use resources more efficiently, yield better solutions, and are harder to break than neat ones.Applying this idea on scales both large (government, society) and small (desktops, garages), A Perfect Mess uncovers all the ways messiness can trump neatness, and will help you assess the right amount of disorder for any system. Whether it's your company's management plan or your hallway closet that bedevils you, this book will show you why to say yes to mess.

Worldwide Casebook In Marketing Management

Author: Luiz Moutinho
Publisher: World Scientific
ISBN: 9814689629
Size: 39.40 MB
Format: PDF, Docs
View: 5356
' Worldwide Casebook in Marketing Management comprises a large collection of case studies in marketing and business management. It covers a huge array of decision-making areas and many different industries ranging from computers, petrol retailing and electronic gaming to drinks, fashion, airlines and mobile communication. The worldwide cases are all related to many well-known brands and corporations like British Airways, Red Bull, Nintendo, Google, Microsoft, Cacharel, etc. Contents:Introduction to Case AnalysisConsumer Behaviour:San Pellegrino (Italy)Nintendo Wii (Japan)Zara (Spain)Branding:Lenovo (China)Red Bull (Austria)SingTel (Singapore)Marketing Communication:Foster''s (Australia)Google (The US)Walkers (The UK)TAG Heuer (Switzerland)Cirque du Soleil (Canada)Retailing:Currys (The UK)Cold Storage (Singapore)Marketing Programming:Microsoft (The US)National Australia Bank (Australia)Acer (Taiwan)Kerry (Ireland)Siemens (Germany)ING (Holland)Electrolux (Sweden)Strategic and Global Marketing:British Airways (The UK)Grundfos (Denmark)Petrobras (Brazil)Accor (France) Readership: Graduate students and researchers who are interested in marketing management. Key Features:Comprises of a large collection of case studies in marketing and managementCovers many different industries, well-known brands and companiesOffers studies on new trends and innovative marketing conceptsKeywords:Marketing Management;Innovation;British Airways;Red Bull;Nintendo;Google;Microsoft;Cacharel'

The Reluctant Fiancee

Publisher: Harlequin / SB Creative
ISBN: 4596689555
Size: 56.62 MB
Format: PDF
View: 1280
Greek millionaire Leon Gregoris had been like a brother to Bea Stephen since childhood, and on her eighteenth birthday they got engaged. But only a little while later, she discovered he was unfaithful and she broke it off. Three years have passed since then, and now that Leon has assumed his father’s role as copartner at Stephen & Gregoris, he’s come back for her. Just remembering the humiliation makes Bea angry, but Leon doesn’t care—the first thing he does is kiss her in front of everyone at her twenty-first birthday party!

500 Nations

Author: Alvin M. Josephy
Publisher: Pimlico
ISBN: 9781844138265
Size: 23.84 MB
Format: PDF, ePub
View: 2204
This is the stirring, epic story of the hundreds of Indian nations that have inhabited North America for more than 15,000 years and of their centuries-long struggle with the Europeans. It is a story of friendship, treachery, courage and war, beginning when Columbus disembarked at Hispaniola among the Arawaks in 1492, and comes to a climax when the last groups of Sioux were moved onto a reservation following the massacre at Wounded Knee in 1890.We meet men and women, heroes and villains through their own words, their lives recreated from memory, memoir, and ancient documents: Massasoit, whose greeting to the Mayflower pilgrims - 'Welcome, Englishmen' - was given in their own language; Pocahontas, whose father's intervention on behalf of John Smith ironically changed the course of her life; Deganawida, known as the Peace Maker, whose Great Law laid the foundation for the confederacy among the five nations of the Iroquois, which in turn may have influenced the colonists' fledging efforts at confederation; Sequoyah, inventor of the Cherokee alphabet; Tecumseh, the charismatic Shawnee leader; Satanta, who led the Kiowa resistance; Chief Joseph of the Nez Perce; Cochise and Geronimo of the Apaches; Red Cloud, Sitting Bull and Crazy Horse of the Sioux...Written by the celebrated historian Alvin M. Josephy, Jr., lavishly illustrated with nearly 500 paintings, woodcuts, drawings, photographs, and Indian artifacts, this thrilling and beautiful book shows us the many worlds of North America's Indians, as we have never seen them before.